Naarm/Melbourne street artist Asooraguy paints joyful characters born from late-night colour – the moment the city goes quiet and the walls start talking. His work pops with movement and mischief, a celebration of the streets as studio and stage.

We tapped that energy for our Vietnamese Coffee Cream Ale. The label brings neon warmth and playful form – a nod to café culture, night walks, and the buzz that keeps ideas moving. It’s a can that looks like it tastes: smooth, sweet, and a little electric.

'Born from the Street' - Digital Art